 |







|

|
Media Production
|
 |
CMG PRODUCTIONS, INC. creates, produces
and manages award-winning Media Production projects ranging from live international Teleconferences,
Corporate Image, Marketing and Promotional
programming to Satellite & Radio Media Tours and
Video News Releases that develop commercial
messages within a news context. Corporate,
association and political clients
are served in wide-ranging areas from Medical & Healthcare,
Financial & Consulting, Consumer Products, Entertainment &
Telecommunications, along with Media and Education.
|
Video News Releases & Satellite B-Roll Packages
|
 |
CMG PRODUCTIONS, INC. offers full service production,
placement, distribution and tracking of Video News Releases
(VNRs) and Satellite B-Roll Packages that position a product
or issue within a news context.
To ensure the greatest
possible broadcast coverage of the news story, multi-award
winning producer/director Colleen M. Growe evaluates news
angles and participates in story development. News and
feature story experience spans a broad range including
travel, medical, entertainment, finance, publishing, fashion,
beauty, business, food, consumer products and new media/technology.
To further ensure the success of the news packages,
CMG PRODUCTIONS, INC. offers a Media Skills Workshop
that prepares the spokesperson to clearly deliver her/his
message during the news piece. Media coverage is electronically
tracked over a 13-week period and a comprehensive Usage Report
details airtime and audience reach.
CMG PRODUCTIONS, INC. has
produced news programming for clients ranging from
Procter & Gamble, Novartis, Allergan, Bristol-Myers Squibb Company, McNeil
Consumer Healthcare, Gynetics, Inc., Hotwire, Lending Tree, Priceline.com, Campbell
Soup Company, The Walt Disney Company, MasterCard International, Reebok
International, Ltd, Jones Intercable, Tyson Foods, Nabisco Foods, Hershey Food
Corporation, The Financial Planning Association, Princess Cruises and Royal
Caribbean Cruise Lines, among others.
|
Satellite Media Tours
|
 |
CMG PRODUCTIONS, INC. offers full service creation, production,
booking and tracking of Satellite Media Tours (SMTs) in-studio
or on-location virtually any place in the world. The SMT may
be customized for one or more spokespersons and may incorporate
demonstrations such as cooking or fashion segments as well as
pre-produced B-Roll Packages.
Drawing on Colleen M. Growe's
nearly twenty years experience as a multi award-winning producer
as well as expertise from the seasoned Associates Network media
placement team, the full-service approach includes evaluating
and creating story angles that present the greatest opportunity
for the client, participating in story development and often
conducting preliminary pre-sell calls to gauge media interest.
News and feature story experience spans a broad range including
travel, medical, entertainment, finance, publishing, fashion,
beauty, business, food, consumer products and new media/technology.
To further ensure the success of the SMT, CMG PRODUCTIONS, INC.
offers a Media Skills Workshop that prepares the spokesperson to
clearly deliver her/his message during the range of varied
interviews. Special attention is paid to message development and
the particular techniques required to effectively communicate
the story during the SMT. All interviews are tracked and a
comprehensive Usage Report details airtime and audience reach.
CMG PRODUCTIONS, INC. has
produced news programming for clients ranging from
Procter & Gamble, Novartis, Allergan, Bristol-Myers Squibb Company, McNeil
Consumer Healthcare, Gynetics, Inc., Hotwire, Lending Tree, Priceline.com, Campbell
Soup Company, The Walt Disney Company, MasterCard International, Reebok
International, Ltd, Jones Intercable, Tyson Foods, Nabisco Foods, Hershey Food
Corporation, The Financial Planning Association, Princess Cruises and Royal
Caribbean Cruise Lines, among others.
|
Radio Media Tours
|
 |
CMG PRODUCTIONS, INC. offers full service creation,
booking and tracking of Radio Media Tours (RMTs) that may be
conducted from literally any place in the world. The RMT
may be customized for one or more spokespersons on a range
of topics.
Drawing on Colleen M. Growe's nearly twenty years
experience as a multi award-winning producer and expertise
from the seasoned Associates Network placement team, the
full-service approach includes evaluating and creating story
angles that present the greatest opportunity for the client,
participating in story development and often conducting
preliminary pre-sell calls to gauge media interest. News
and feature story experience spans a broad range including
travel, medical, entertainment, finance, publishing, fashion,
beauty, business, food, consumer products and new media/technology.
To further ensure the success of the RMT, CMG PRODUCTIONS, INC.
offers a Media Skills Workshop that prepares the spokesperson
to clearly deliver her/his message during the range of varied
interviews. Special attention is paid to message development
and the particular techniques required to effectively communicate
the story during the RMT. All interviews are tracked and a
comprehensive Usage Report details airtime and audience reach.
CMG PRODUCTIONS, INC. has
produced news programming for clients ranging from
Procter & Gamble, Novartis, Allergan, Bristol-Myers Squibb Company, McNeil
Consumer Healthcare, Gynetics, Inc., Hotwire, Lending Tree, Priceline.com, Campbell
Soup Company, The Walt Disney Company, MasterCard International, Reebok
International, Ltd, Jones Intercable, Tyson Foods, Nabisco Foods, Hershey Food
Corporation, The Financial Planning Association, Princess Cruises and Royal
Caribbean Cruise Lines, among others.
|
Live Teleconferences
|
 |
CMG PRODUCTIONS, INC. offers
proven expertise in creating and producing live programming for satellite distribution
nationally and worldwide. News segments and talk show
programming produced by the firm have been seen around
the world with live transmissions in the United States,
Europe, Asia and Latin America. The firm produced multiple
live, one hour international satellite broadcasts for the
World Cup, originating in Uruguay, Ecuador and the United
States, which were seen by over 100 million viewers
throughout the U.S. and Latin America.
To ensure budget
efficiencies, producers and production facilities from
the Associates Network are combined with creative input
and full-service project management from multi award-winning
producer/director Colleen M. Growe.
CMG PRODUCTIONS, INC. has
produced news programming for clients ranging from
Procter & Gamble, Novartis, Allergan, Bristol-Myers Squibb Company, McNeil
Consumer Healthcare, Gynetics, Inc., Hotwire, Lending Tree, Priceline.com, Campbell
Soup Company, The Walt Disney Company, MasterCard International, Reebok
International, Ltd, Jones Intercable, Tyson Foods, Nabisco Foods, Hershey Food
Corporation, The Financial Planning Association, Princess Cruises and Royal
Caribbean Cruise Lines, among others.
|
Corporate Image, Marketing & Promotional Programming
|
 |
With nearly twenty years of award-winning television production,
CMG PRODUCTIONS, INC. offers full-service creation of long-form
film and video programs including concept development, scripting,
casting, direction and post-production supervision. Corporate
Image programs may also be translated into multiple languages
for global distribution.
For MasterCard International,
CMG PRODUCTIONS, INC. created a Corporate Identity Video
targeted to members and employees that was translated into
French, Spanish, Japanese and Mandarin Chinese. The Video
won the IABC ACE Award of Excellence and also the IABC ACE
Award of Merit. Marketing and Promotional Videos are
customized to target specific audiences with appropriate
messages in an entertaining manner.
For McNeil Consumer
Healthcare, an educational program was created to help
parents understand how to respond to children's fever.
The program was shown across the country in pediatrician's
waiting rooms and was offered at point-of-sale. The Program
won the Grand Questar Award and the Gold Questar Award.
|
|
 |